Why Biden’s Inaugural Address Succeeded

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Why Biden's Inaugural Address Succeeded

(Tasos Katopodis/Pool Photo via AP)

Political speeches follow a surprisingly simple set of rules—or at least the successful ones do. Newly sworn-in President Joe Biden observed them all in his inaugural address. Although his 20 minutes at the lectern are not likely to be parsed and studied for rhetorical flourishes, with this speech Biden accomplished something more important: He signaled how he will approach this job and this moment in history.

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